HDR in Real Estate Photography – Part II

In Part II I said I’d explain more about what you can do to experiment with this technique.

[ CAUTION – some images in todays post may take some time to load ]

Just in case you haven’t heard the term before, HDR is a technique that I have been using for the last three and a half years, and we have just seen at retail the first camera introduced, that does the previously, time consuming process, full blown – real time – in camera – certainly a wow moment in photography, even if the purists won’t admit it!

If you are a Photoshop whiz then between layers, blends, etc you already know what you are doing…..but if you are not a Photoshop whiz like me, then you, like me, need all the help we can get.

Some of the many programs available offer trial downloads, like three of the most popular ones below.

Dynamic HDR, more here.

Photomatrix, more here.

Artizen HDR, more here.

There are others, and surely there will be more. I stand to be corrected, but I believe many of the major imaging software players out there, Adobe, Corel, ACDsee, etc actually have a HDR selection in their latest programs/menus.

As well as these above retail products there are actually a few freebies you can try out. Support is usually limited but hey, you might just find you have a knack for it, and that it comes easy to you.



FDRTools Basic

Essential HDRTM

The person who benefits most is the vendor who now sees that the agent / realtor has added that little “extra” to ordinary. As a consequence you reinforce to a vendor that you take your task professionally, especially when compared to the “one snap & run” jockeys out there.

Part one of the process is the blending of, usually, multiple images and part 2 is the actual Tone Mapping that ultimately creates the final finished product.


(Original of above shot here so you can compare)

Some go overboard with the Tone Mapping…..

ABOVE PHOTO © Jean-Michel Priaux (flickr gallery here)

some just attempt to add that creative feel,

and others go for the artistic

or that painting type of look (this chap above is good – more of his work here )

Ultimately it’s a personal decision whether you like it or not, kind of like the same feeling you get when seeing the colour of a kitchen or bathroom for the first time when visiting Open Homes.

Here’s another look at some HDR photos. And here are one & another of the most featured HDR photos ever.

In Part III I’ll finish off and point out some rights and wrongs about HDR.

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2 thoughts on “HDR in Real Estate Photography – Part II

  1. avatarRoss Brader

    Thanks for you response in part 1. He hits the shutter manually – will point him to these two posts as I am sure he will find it interesting.

    Would be pretty tricky keeping those ducks still for an HDR shot!

  2. avatarDavid Leggott

    The duck photo could just have been a one shot that has utilised a software filter over (frankly it looks like a basic bog std Polaroid type filter but I could be wrong) Todays latest DSLR’s like the Canon EOS 1D Mark III can easily fire off 10 frames in a second. And if you used something like one of the high-speed Casio EXLIM Pro EX-F1 point & shoots well they are up in the 60 frames a second at full res! So a duck moving a bit every 0.016 m/sec’s is probably not a major issue.

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