Archive for March, 2009
Just goes to show that “Marketing” can most emphatically make a difference. Check out the numbers of folk clicking through on this listing?
Congrats to the photographer, and if the photographer is the Real Estate Agent, then double congrats.
The vendor of this property simply couldn’t be unhappy with these shots.
Great photography, uncluttered, just simply done!
I’m not an Aucklander, so am not 100% au fait with Sandringham as a suburb, but considering the size and age of this property, I would think its quite fair to say that this property is getting a fair proportion of the clicks for the area / type of home, one agent must be very happy with the amount of interest that their auction campaign is generating. Searching on other 3 bedroom properties in the suburb for sale, shows they have no where near the hits of this one in such a corresponding short amount of time.
I’ll upload one or two to Flickr (as in a few days when the place is sold the photos won’t be available and will sort of make this post pointless, and I’ll take the risk of incurring the photographers wrath?) but just can’t believe that more property owners don’t indulge in ensuring that their home is shown to its best, undeniable in this case.
In the case of these photos its very easy for any potential buyer to feel as if they have seen 95% of the home just from these pics alone.
And in case you are wondering why so many have clicked, there is definite psychology behind the colour choices in these images. I stand to be corrected, but I suspect they actually were taken by a professional photographer, for whom the photos colour composition would probably just come naturally and he/she wouldn’t have even given it a second thought.
For anyone who would like to improve their own Real Estate photography take particular note of the greens and blues, and the combinations / angles / percentage of screen that they occupy. And then you need to master lighting, in and out, and that’s what professionals do best, believe you me, I’ve tried but if you don’t have all the expensive equipment they’ve got then you just aren’t going to get the same results they do.
I note also that this listing is shown on the front landing page of realestate.co.nz in a feature spot, so undoubtedly there has been extra exposure there too.
Some further Real Estate Photography tips published earlier, here and here.
PHOTOS – here’s some others … 1 2 3 4 5 they are quite high resolution so may take some time to load on a slower connection….so, what do you think?
March 30 2009 | General and photography | No Comments »
You know that Pothole on the road to work? The ones thats been getting bigger each day for the last week.
The one you missed last Wednesday and Thursday, but it just so happens you were listening to something on the radio Friday morning and that other car was quite close in front, you sort of forgot about it, until…… monster bump ….. as your front wheels drop 75mm into it and then exit the other side! There goes the wheel alignment?
Well guess what?
With all the non positive media reports about finance and property, I though a change might be in order.
In not exactly related news to Real Estate, but under the title of Transportation which I guess is defined as getting from one real estate location to another, comes this news just in from The Colonel’s company. It seems in Louisville they can get their potholes fixed with just one small adjustment.
That adjustment?
Simply really, and this is what they say in their press release….
LOUISVILLE, KY – For more than half a century, KFC has “filled up” its fans with the Colonel’s world famous, freshly prepared fried chicken. Today, in a marketing first, KFC is celebrating its continued dedication to freshness by launching a pilot infrastructure renewal program, becoming the first-ever corporate sponsor of “fresh”ly “filled up” potholes in up to five major cities across the U.S.
The KFC Colonel and his professional road repair crew got started in their hometown of Louisville by filling up potholes and re-freshing roads around the city. KFC also issued an open offer to mayors of cities nationwide, asking them to describe their city streets’ state of disrepair. Four of these lucky cities, chosen at random, will receive KFC’s road re-“fresh”ment, promising citizens a smooth drive that is fit for a Colonel……..
……brings a smnile to my face anyway. And credit to the creative sorts, maybe their advertising agency CD, who came up with this one. Certainly guaranteed to get media coverage. Can’t help but think they might have got even more media covergae had they of released this news a week later.
Therefore, In the back of my mind I can’t help but wonder if this Press Release may have accidentally been released a week too early, and was perhaps originally slanted to be put out on the first day of April?
A new trend in corporate sponsorship?
March 29 2009 | Humour | No Comments »
Although many people generally think of Nelson as just one place, like most NZ towns its actually made up of many different suburbs, most with their own characteristics, definitely different geographical and topographical layouts, and different socio-economical and commercial mixes.
Nelson, Stoke, Tahunanui and Richmond are but the main well known ones.
So here’s a bit more information on the suburbs make up;
- Self-promotion hat on here – on the left panel here I have attempted to detail, albeit somewhat briefly, basic information on the suburbs. (be aware it is still, as I get time, a work in progress)
- Government statistical data, on Nelson and some suburb breakdowns (example here is the Stoke sub-suburb of Isel Park, where our office is, more areas here, although the names are not that well known as the convention they use relates more to political boundaries)
- Zoodle, quite comprehensive info on suburbs here, aggregates info from many sources (for example here’s the Stoke suburb of Nayland the suburb info pages are at the bottom so you may have to scroll down a few pages)
- Suburbview – as of recently, many of the reports / charts are now free, if you like graphical reports, then you’ll find some here, although some aren’t quite there yet, for example it shows Stoke as having the following # of houses for sale…Jan = about 12, Feb = seems about 11, March = near 50 and I know we didn’t have that sort of explosion in new listings. In their For Sale listings for Stoke they also forget to mention our company who have 40 odd listings for sale in the suburb, but don’t get a mention other than in making up the “extra’s” (guess that’s just the nature of commercial sites today though)
- NZ Ministry of Education, school search might be of some assistance here.
- If sports is your thing, then here’s where our parks and playing grounds are.
- If access by walking or biking is important, go here.
If you’re after anything more specific, you know what to do….just ask or email me.
March 28 2009 | Nelson | No Comments »
You may have noticed this blog just happens to have a language translation service on the sidebar at left.
I’ve mentioned previously as a nation and on currently available data, Kiwis make up the 2nd highest ex-pat population in the world, behind Ireland. Therefore as so many of us are out there all over the world, it makes sense that in our travels as we bump into people from other lands they in turn may be curious about ours, and some….more curious than others. Many Kiwi’s return with non NZ born partners, and those new extended families now have a new found interest in NZ too.
Its timely therefore that Steven Swanepoel has just published an extract and update from his latest 2009 edition of the Swanepoel TRENDS Report, a leading industry annual report published since 1995.
Although this is written obviously from a US perspective many of the items touch on commonalities with NZ, so here it is……
Real Estate is Local, Buyers are Global – 3 International Trends Impacting Everyone
For a long time most international markets have felt far away, and many Americans didn’t care nor were they very interested in foreign cities. Although the Web has brought us closer together as a people we still remain apart. Few products or services illustrate this better than the buying or selling of a home.
But today with air travel becoming increasingly more commonplace, immigration and living choices becoming more readily available and our own market in a recession, many smart real estate companies have turned toward international expansion as a new means of controlled growth.
At the same time many buyers in foreign countries are looking at the United States as an investment opportunity, in spite of or in some cases even as a result of our current depressed housing market. Concurrently, fluctuation in currencies and the advantages created as a result of exchange rates have also increased business opportunities in different markets around the globe.
And at the heart of many strong economies lies a strong real estate market. One where people have the right to live, own and transact freely with their homes. It is that ability to search, market, buy or sell real estate that forms the focus of this trend.
Three international trends that can impact your real estate business, irrespective of where you live or practice real estate are:
1. Global and Multi Language IDX (IDX = Internet Data Exchange)
2. Global Multi Listing Systems
3. Global Social Media Websites
For individual Realtors® ( read Real Estate Agents here in NZ ), working the online global tools, websites, services and communities has become a key component in a comprehensive real estate strategy.
Even when just serving the local market the importance of being able to translate listing data and serving customers in the language of their choosing is vital. Have buyers from foreign countries be able to find you, communicate with you and even browse your properties for sale. You never know where the next buyer may be coming from.
If you aspire to become an international player the time to start acting global is now.
I feel the part about air travel is particularly interesting, well interesting until a barrel of oil costs US$500.
I meet so many people in Nelson who fly out of town on Monday am and arrive back home Friday PM, they go to Auckland, Tauranga, lots to Wellington, Taupo, Napier, one to Palmerston North, etc ….all because they want to live in Nelson, they tell me that’s where they want to bring their kids up, it’s the lifestyle they want. A high percentage of these people were not born here in NZ.
Just a generation ago not many in Nelson would have thought anyone would do such a thing. In a generations time will it be commonplace for Nelson or residents of other NZ cities to travel internationally for work and yet be home for the weekends? The world is definitely getting to be a smaller place.
Here’s another story, this time back in 2007 about local US real estate agents (realtors) having aspirations outside of their local zones.
In coming decades, could NZ become an even more popular place, where millions of others want to live?
There are those who say exactly just that, one day we will be the place to live. And they’re not the only ones.
View large graphic of above map image here (you may need to click again to open it fully).
SOURCE – New Scientist article here
March 27 2009 | General and Nelson and New Zealand | No Comments »
On the day in history that a nation got its independence, Russia elected a new President, and Tennessee Williams was born, how fitting that we learn also that “Funny Girl” opened on Broadway.
Recent events sort of remind me of Barbara a bit, she’s would be under the radar for years, and then she would pop her head up or announces another “last concert”, her fans would go wild, and so it sort of prompted me about the news today that ASB fixed rates are going higher.
I mentioned in an earlier post about the advice I was offered by more than one mortgage industry type person last year that if fixed rates get well into the 6’s then fix for as long as poss. So what happened when they did go way below 7, into the low 6’s recently?
Well more print copy was generated telling everyone that once they reach the fives then look at fixing for as long as you can. Look, its no different than housing, its still all about supply and demand. It wouldn’t surprise me if some reporters still had some pre-written articles sitting in their “draft” folders today, with a pre-written headline “Wow 5% – should I really fix now?”
On the second to last day of Feb 09, BNZ man, Tony Alexander said……
“As long as I figured on keeping my job I would be out there actively looking for a property at the moment,”
…and really that’s what it is about. If you have a great choice of homes on the market in your desired location, you’ve been shopping around for months, and see one that starts to tick 8 of your boxes, then think seriously about waiting for that ultimate one that ticks 10 out of 10 boxes, because you might just find it doesn’t exist, sorry…., it probably doesn’t exist in your desired spending range.
Many buyers discover that, after looking around for a property within their budgeted spending range, all of their problems with finding a property would fade away and they would get everything they want/desire if only they just had “another 20%” more in that budget.
Yes its true (and as Tony Alexander touched on above) we have seen a spate of unfortunate events, even announcements locally in the unemployment category. We have also seen incredible media focus on this category. Still the rates debate seems to take centre stage and generates heaps of copy.
However do your own research …read what the experts advise….from Page 7 of the current National Banks Property Focus is a well written article about what should I/you be doing in so far as my cost of funds and duration of borrowing is concerned?.
Finishing on a local perspective again….and another dynamic that potential buyers of property in our region must be aware of…..is covered in the feature article in the same latest above March 09 NAB release, headed up…. Location, location, location.
The article brief says
“we compare the growth in house prices for holiday hotspots with prices over the remainder of New Zealand. Our findings show that over the past 16 years dwelling prices in the main holiday locations have increased faster than the rest of NZ. It is not surprising to see that the price adjustment for holiday houses is now surpassing on the downside too….. “
Amusingly enough the Nelson region isn’t mentioned as a subset of their dataset, it mentions that Motueka, Takaka, and the Marlborough Sounds data is included in their aggregated totals. I suspect that is because they talk about “holiday homes” and “holiday hotspots” so maybe they too aren’t sure themselves that Nelson is officially classified as a holiday destination.
One thing that can’t be denied though, is that spike you can see on the above chart in 03-04 that shows the holiday location indicator going a bit “nuts” in comparison to the “remainder of NZ” trend line.
I say amusingly because if you look at my chart here that I graphed a while back and posted about, to my eyes the Nelson data is absolutely un-missable, so I’m surprised they didn’t appear to include & name it.
March 26 2009 | Buyers and Mortgages Finance Money and Nelson | No Comments »
In a trend that may just catch on, some local café & takeaway outlets are encouraging coffee drinkers to do there own bit, and bring their own mugs. Mindful of the sheer volume of plastic plus polystyrene (although I haven’t personally had my takeaway coffee out of anything other than cardboard cups for the last 2 years) containers that are wastefully filling up landfills everywhere, some determined local business owners have embraced the new BYOC (Bring Your Own Container) scheme.
Inspired by the Transition Nelson Was Group, the idea is believed to be the first of its kind in NZ. I note a fellow Real Estate blogger also interested in what the Transition Towns movement is up to.
The local paper the Nelson Mail reports that Divine Coffee Roasters in Wakatu Square, and Tasty Buggers in Hardy St were two of the first to sign up to the scheme. Divine said “What’s the point in cluttering the town up with needless throw-away cups? This way everyone has less of a litter problem to deal with.” Meanwhile Tasty said “I want to see customers bringing their own containers in rather than seeing a stream of non-reusable plastic stuff going out from the shop and straight into the nearest rubbish bin.”
Speaking on behalf of the group, spokesperson Chris Ward had this timely comment “Both the environment and our pockets suffer as we are paying for packaging that we immediately throw away”
Also launched this month, under the banner “Think global, act local: Think Climate Change, Act Code Red” was a brand new community based website for Nelson.
CODE:RED has been developed by the Nelson Environment Centre with funding from the Minister for the Environment’s Sustainable Management Fund which is administered by the Ministry for the Environment. Extra support has also been provided by the Nelson City Council and other sponsors.
Code:Red is the Nelson Environment Centre’s carbon reduction rewards scheme and its charter is to heighten awareness and advance thinking regarding the reduction of greenhouse gas emissions. Ultimately the encouragement of action, via ideas and methods mentioned on the site “while supporting your local community, saving money and improving your health” is their overall goal.
Highlighting something I’ve posted about before the site mentions the attraction in harnessing what we have heaps of every day here in Nelson…..yes you guessed right, the sun. To quote the Nelson Mail 20/3/2009 article mentioned on their site..
Harnessing the power of the sun is very much on the agenda in Nelson at this moment. In partnership with council, Nelson Solar City has announced the next stage of the project with the launch of a pilot scheme involving 25 homes and businesses.
“We are thrilled to be awarded funding for the project from the Energy Efficiency and Conservation Authority (EECA) ($100,000) and the Tindall Foundation ($50,000). EnergyShift will equal that investment in the development of the Solar City initiative.”
Trevor Gray of the Tindall Foundation comments, “The sun bathes the earth in an incredible amount of energy; in one day enough arrives to power the world for several years. Nelson is world-renowned for its beautiful climate and high number of sunshine hours. We hope that by helping this pilot we can show how homeowners can harness this natural energy to help power the city and fight climate change and develop a template to dramatically increase the uptake of this technology throughout New Zealand.”
Certainly can’t say that Nelsonians aren’t a resourceful lot.
UPDATE – the number of businesses is growing, you can now take your own cup/mug to the following local businesses; Kush Coffee, Cafe Affair, Cafe Yazza, Hardy St Cafe, Chai & Yellow Cafe, & Nelson City FreshChoice. Kush Coffee actually offer a $0.20c discount to someone who brings their own mug.
March 25 2009 | Nelson | No Comments »
Amongst all the talk about prices rising too quickly, etc one thing that doesn’t appear to have been covered is the fact that on average in my locality home prices have indeed been doubling every 10 years since the 1970’s, quite possibly earlier.
In so saying we did experience, like I am sure most areas did, a pause in the late 90s – early 2000’s.
For those many folk who were expecting the doubling to continue, that period around 1997-2002 saw a protracted slowdown in this pattern, almost a “go-slow.”
With the age of the Internet area, and its associated boom, closely followed by the sharemarket explosion, many were starting to question the age old adage about investing in “bricks and mortar” as being still relevant.
That period saw many dispense with their property asset or bow out of their investment property to cash up and take advantage of that “boom” share market or other perceived “better returning” diversified investments.
It wouldn’t surprise me if a trip to the Nelson City library would uncover that back in 1965 home prices were half of what they were in 1975.
As I’ve mentioned before, our company luckily has a local zone that we use as an unofficial regional litmus test.
We use an area of Stoke locally known as Poets Corner, as it’s an area where most homes are with-in 500m of the main Stoke Shopping area, and where dozens and dozens of standard 90-100m2 three bedroom homes, mostly weatherboard or stucco, were built on flat rectangular 607m2 sections in the 1960’s. Courtesy of that, we are afforded some consistency there, and have found it has rendered itself as quite a reliable gauge over the past 3-4 decades.
If you’re curious about the local nickname, it comes from the fact that the streets there are named after famous English Poets, so therefore we have St’s, Rd’s and Cresents named Kipling, Keats, Tennyson, Dickens, Keats, Marlowe, etc…… I think you get the picture.
In 1975 the average price for a standard basic 3 bedroom dwelling in “Poets Corner” was $35k, rising to $70k by the mid 80’s. By 1995 the average price was around $140k. Then fast forwarding to 2005, $280k was definitely on the mark. That last decade prior to 2005 however was quite a drawn out affair, with no action / real price movement for 7-8 years followed by a zippy 1-2 year catchup at the end.
Will history repeat itself, in 2015 will home prices be double what they were in 2005? Well if most commentators in the media are to be believed, then no. With such a small population, and with such a limited amount of land with which to focus any new building on, we definitely have a very tight supply situation in Nelson. That’s not the case in nearby Tasman District as they do still have space and spare land to build on.
Unlike us, they don’t suffer from the fact that 99% of our population live with-in 5km of the coastline. That’s mainly because of the hills that track / skirt along behind and around us. However, I’m not yet convinced that in our local case it won’t repeat itself?
My own personal local experience, well my parents brought their home in Marsden Road back in 1973 for $23,000. And when I saw the property being advertised back in 2006 For Sale by Owner, I knew I could add a personal touch, so I phoned up the owner. Long story short, they ended up listing with me and I sold the home a short time later, 33 years after my parents had first purchased it, for $355,000. It had passed through 4 or 5 owners since Mum & Dad had owned it, but still a tidy return I’d say.
March 20 2009 | Nelson | No Comments »
Who is Pattie Maes?
Might well you ask? Pattie works or rather researches over at Massachusetts Institute of Technologys (MIT) in Cambridge, Massachusetts. More specifically her newly founded Fluid Interfaces Group operates under the umbrella of MIT’s Media Labs, and that’s where she researches the tools we use to work with information and connect with one another.
What or who is TED? Previous speakers at TED have included the likes of Jane Goodall, Bill Clinton, Jeff Bezos, Nicholas Negroponte, Peter Gabriel, Al Gore, & Tony Robbins. From the TED site comes this brief outline…
TED stands for Technology, Entertainment, Design. It started out (in 1984) as a conference bringing together people from those three worlds. Since then its scope has become ever broader. The annual conference now brings together the world’s most fascinating thinkers and doers, who are challenged to give the talk of their lives (in 18 minutes).
What’s this all about then?
It’s about a talk that Pattie just gave at the latest TED. Headlined as unveiling the “Sixth Sense” …. the TED site says….
this demo — from Pattie Maes’ lab at MIT, spearheaded by Pranav Mistry — was the buzz of TED. It’s a wearable device with a projector that paves the way for profound interaction with our environment. Imagine “Minority Report” and then some.
Watch this video and tell me if you too can’t see the future.
Of particular importance to folk in the real estate field is the answer to what Pranav is doing in the photo shown above, with those coloured objects on his thumbs.
Is Pranav showing what a Real Estate Agent in 2015, maybe sooner, will look like, in fact even a buyer for that instance.
Equally as exciting is exactly what is transpiring in the photo here.
You’ll need to watch the whole video to see….but I promise it’ll be worth it.
There are definite real world Real Estate applications for this technology?
PHOTO CREDIT – PRANAV MISTRY
March 18 2009 | General and Uncategorized | No Comments »
Buying First
This is the clause that you place into a Sales & Purchase agreement when you just happen to be driving on a Sunday afternoon, and you’ve just noticed that property on the hill you’ve always had your eye on, has had a For Sale sign pop up in the last few days. You organise a viewing appointment, fall in love, and put an offer in. Its accepted but you have to sell your property first. It reads something like this……
Conditional on Sale of Purchaser’s Property
This agreement is subject to and conditional upon an unconditional contract for the sale of the Purchasers property situated at 123Anywhere St, Nelson, being entered into on terms and conditions suitable to themselves no later than 4.00 pm on the 22nd June 2009. The purchaser is to notify the Vendor or the Vendor’s solicitor by 5.00 pm on that date that this condition has been satisfied or this agreement will be at an end. This condition is for the sole benefit of the Purchaser.
Selling First
Now on the other hand should you be considering an offer, or considering placing your home on the market to take advantage of any current at-the-time conditions, BUT you haven’t found your next dream home to make your next move into, then in certain circumstances you could use the relocation clause. It reads like this……
Subject to Vendor Purchasing
This contract is conditional on the Vendor entering into an unconditional contract by 4pm on 1st May 2009 (date used for example only) to purchase a property that is acceptable in all respects to the Vendor here in, such contract to be on terms and conditions acceptable in all respects to the Vendor. This condition is inserted for the sole benefit of the Vendor.
In the case of the last clause, the Relocation Clause, this is the one that places a buyer in the best situation to make an offer on a property, because effectively you are a “cash buyer.”
You have your property under contract, and you are just waiting to find that perfect next property so that you can go unconditional on the present sale.
In regards to the Relocation Clause it’s not something anyone can “spring” on an unsuspecting buyer. In my case, for example, there is a note inserted in the original listing form that lets everyone know that this properties sale would be subject to a relocation clause. So that way a buyer is made aware of the fact right at the onset, before they’ve even seen the property.
Be aware that if you want to insert the clause, unknown to the buyer, on an agreement, I’d say 99.9% will fall over then, a buyer must know of, and be aware of what this clause actually means, up front.
Both clauses obvious can have additional “escape” clauses inserted, and in most cases they do.
And to help answer the original question, have just noticed a timely informative series of 5 posts regarding “buyers” over at Zoodle, starting with no. 1 here.
March 18 2009 | Nelson | No Comments »
Currently 139,000+ US Real Estate people have joined “ActiveRain” with the intention of assisting members of the public to better understand the real estate process by web-blogging. Activerain is one of the USA’s largest independent (non-franchise affiliated that is) network of Real Estate blogs provided to industry staff to assist other brokers and the public at large.
Recent updates to the NZ Real Estate Blog scene total less than 50 updated blogs over the last month or so at Voices, the main publicly accessible, non-franchised, independent spokes piece available for local Real Estate personnel in NZ, (population approx. 4,306,000 people.)
Based on a US population of 306m that means the 139,000+ registered US Realtors represent 0.046% of the US population.
To place that into a New Zealand perspective, to be equivalent we would need to have 1957 registered Real Estate specific bloggers.
Or to reverse it, and place it in a US perspective, instead of over 139,000 “voices” they presently have, if the US had such a similar percentage of their Realtors engaging & informing the public on Real Estate matters, they would only need 2561 “voices”, not the 139,000 they actually do have.
As a more specific example, let’s look at South Carolina, population of 4,479,800, similar in size to NZ. This state has 2840 Realtors registered on ActiveRain. Our approx. 40 in NZ, lets be generous and say less than 50, kind of pales in comparison doesn’t it?
Or Oregon with a population of 3,790,060, they happen to have 2179 Realtors registered on ActiveRain. Again, it would appear here in NZ we just don’t get it, do we?
The only people who know the true number are the administrators of “Voices”, but I am pretty sure it is not that high. And if the number of blog articles being posted to the Voices platform is anything to go by, then absolutely no where near the mark.
And there-in lies the rub!
Everyday, Newspapers are full of advertisements from Real Estate Agents stating things like;
Your helpful agent
Your one stop shop
Come to me first for market info
etc, etc
And as if that’s not enough, lets see what the media serves up to aid in a buyers or sellers decision…
Warning issued over February house price rise- Herald
Caution still rules in property – Business Day
NZ housing demand remains weak: analysts – Business Day
No real pick up in housing demand – Newstalk ZB
Housing sector still weak – stuff.co.nz
House buying surges – Marlborough Express
Glimmer of hope for housing – Business Day
House party back on – for lucky few – NZ Herald
Housing values continue their steady decline – NZ Herald
NZ Feb Home Sales Bounce Back – Wall St Journal
Do I rightly perceive here the possibility for confusion, or indecision?
Is it just me, or does it make good sense for there to be a widely available and accessible platform (in other words “non drill-downable”) to provide buyers / sellers, and generally interested persons a forum for them to read, decipher, comment and get feedback on local & NZ Real Estate matters?
The point being that I believe many agents in NZ are trying to convey in their individual copy with-in their personal advertising is this, they are trying to convey “talk to me, I am, amongst many other things, helpful and here to provide you, the buyer or seller with information, info that will assist you to make an educated and correct decision.”
Today, courtesy of the internet any buyer or seller can conduct 90% of the relevant research, at least perception wise, online. So that helpful part now comes down to the not so obvious things. And by helpful that does not include telling the good folk of NZ about your listings, they can access that on the sidebar of your blog anyway. I would suggest 99% of the buyers out there know how to search for a property for sale in NZ, so by using a blog to tell them about your listings, basically you’re spamming them.
Kiwis always pride themselves on the “No. 8 wire” syndrome, and their initiative in researching the buying and selling of property in NZ is probably looked at no differently. With that in mind I believe many Kiwis believe they research, in their own minds, 98% of the information / data / stats that they judge necessary to arrive at an informed, researched and educated decision. This is not always the right way to go, and I for one don’t believe they can conduct 98% of the stuff “they really need to know” to enable a “best possible outcome.” So what can they do, well ask questions on a forum like Voices is a good start?
Anyway….I’ve strayed off subject again…..lets get back to the point of this post.
What is the secret?
Why don’t more Kiwi agents be as accessible, responsive and show their acknowledged local or wider expertise, or authority in a subject in such a transparent way as US Realtors, by using a vehicle like a blog, such as VOICES?
March 17 2009 | Nelson | No Comments »
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