WHO WOULD YOU EMPLOY?
Choosing a Salesperson that is right for you is vital. Your property is most likely to be your most valuable asset.
“When I go to an appraisal presentation I think of it as a job interview…”
It is important to have a good rapport with the person you choose and you should trust them totally with all aspects of the sale process. The Salesperson should offer you a complete sales service.
You want to sell the most expensive asset you own so you should not just let any Salesperson do this for you.
I recommend that you interview several people from different companies. Look for people who have similar values as you and have lots of positive energy.
Ask for references from current and prior listings. If the Vendors are happy with their service it is a good sign that the Salesperson is doing their job.
Find out the Salespersons feedback policy. They should always talk to you after an inspection or open home in a timely manner and give open and honest responses to any questions you should ask them.
Don’t fall for the “ free advertising ” marketing strategy. Take a look at what you get for free. Ask for sample sizes and dates the publications will run. “You cant sell a secret” and your Salesperson should be trying to get you the most exposure they can within your budget.
If you are looking for a Salesperson that is competent in all aspects of their job there are a few things you need to check :
1. Their credentials: A real estate Salesperson must hold a current license . The government body called REAA administers this. You can either go on line to their website www.reaa.govt.nz and look up the Salespersons’ name, or you can ask the Salesperson directly for evidence of their license. It is a requirement that all licensees produce evidence of this if requested.
2. Ask for references: A good Salesperson will have customer testimonials they can show you.
3. Ask the question: What point of difference do you think you have over other Salespeople? This will give you feedback on whether they are innovative or run of the mill in the way they deal with business. You want a Salesperson who is able to adapt to all types of situations and personalities.
4. Describe a scenario that may arise in the sale of your home – then ask the Salesperson how they would deal with that situation: Their answer will help you determine their competency and give you an indication of their personality.
If you are recommended a sales person by family friends or colleagues definitely contact that person and meet with them at your property to see if you have a rapport with them.
It is vital you trust your salesperson ; so think of it like a job interview. You are going to working with them so you need to like them but you also want them to do a great job for you not only marketing your property but negotiating with buyers and ensuring all the correct procedures are adhered to.
Have some questions for them regarding their approach to selling you property. Your salesperson should offer you a complete sales service and should be well rounded in all aspects of their contract with you. Do not pick a salesperson just because you see they have many properties for sale in the media.
Because the industry has been regulated by the Government salespeople must ensure they comply with all the legislation and must remain transparent in all their dealings during the course of their contract.
For more information on this please go to the REAA website www.reaa.govt.nz.
Another thing to look for is the following insignia: This is issued by REALITO – a tertiary education provider – once a saleperson has completed and passed a National Certificate in Real Estate.