Featured Agent – Frequently asked questions

To assist in answering the questions that have been asked of us as we have been setting up Featured Agent profile service we have captured the answers to the most common questions below:

How do I find out the cost of my suburb?

Easy either select your suburb on the “AgentPro” part of the website by choosing your preferred suburb or download the complete list of all suburbs that are gold or silver.

We have priced the suburbs at an introductory price level. The levels are $150 per month for gold suburbs $75 per month for silver suburbs and the remainder cost just $25 per month.

There are 73 gold suburbs, 245 silver suburbs and 1,301 bronze suburbs.

What basis is used to make a suburb a gold / silver or bronze?

When discussing this concept of Featured Agents for a suburb as an advertising opportunity all the people we spoke to told us that we needed to be fair and charge an appropriate rate based on the popularity of each suburb.

We did some analysis and looked at the number of listings and the number of viewings of listings for each suburb over a 6 month period. By combining these two sets of data we were able to come up with an objective means by which we could differentiate 3 different levels of suburbs and in so doing be fair to all in this industry.

My suburb is full – what can I do?

Unfortunately if all 3 slots for this month have been  booked then it appears that you missed out. Have a look to see if a future month is available to be booked. We will be releasing future blocks of months in the coming weeks so check out this website and make sure you subscribe to our regular monthly email from realestate.co.nz.

We chose to restrict the Featured Agents to just 3 per suburb as this ensures that the impact on the buyers looking at the site is not interrupted by to many Featured Agents, equally we wanted to ensure that there was a balance and therefore 3 agents seemed like the best number.

Why has realestate.co.nz started this initiative?

We have launched this service at the request of individual agents who wanted to take advantage of the large audience on the website to promote themselves in order to seek new vendor enquiries.

We felt that we could provide a more cost effective means for agents to advertise themselves than is currently being offered by newspapers and magazines.

The revenue from this service is part of new income which we hope in time will allow us to offset and subscription changes and hopefully if we are successful enough with this and other initiatives like Zoodle allow us to reduce the subscription fees charges to offices. This is only possible as a result of the website being owned by the industry and the reinvesting any profits made from the website back into the business rather than distributing to shareholders.

What if I want to buy a whole year

We have started off just offering 3 months (April / May / June) – we want to measure the results of these initial months and then with feedback plan the forthcoming next 6 or 12 months. This also ensures that in this initial period we can ensure broad awareness within the industry. With the best will in the world we know not everyone will find out about this on day one and we did not want to frustrate people by having them find their chosen suburb is booked for the next 12 months at this early stage.

How can I find out if there is space available for my chosen suburb

To find out is a slot is available for this month or a future month login to your AgentPro account and search for your chosen suburb.

We do not provide a status that shows which suburbs have available space. To do so could lead to people block booking areas. In the consultation we have had with the industry prior to launching we received clear feedback that we should drive this service at individual agents who want to be profiled on their chosen suburbs rather than offices or groups who might want to buy up areas of the country deliberately to exclude others.

Can I add my blog or my website as the link

The link provided in the Feature Agent advert takes the enquirer to the listing profile page of the agent on realestate.co.nz. On this page there is the opportunity for external links to office website, agent website and also an agent’s blog.

Why is my office logo not showing?

The primary purpose of the advert is to promote the individual agent and as the cost is borne directly by the agent paying online by credit card we judged based on discussions with the industry that the focus should be on the photo and contact details of the agent

My featured agent advert shows my office telephone – I would prefer it to show my mobile number?

If your mobile number is not showing it is because we do not hold that number in our database. We have set a priority rule for the display of contact details. Firstly we show the mobile number, if that is not available we show the home number, if that is not available we show the office number. If you would like to provide us with your mobile number then please contact our team on 0800 732 536 or email info@realestate.co.nz

What happens if I do not have a credit card?

The service of Featured Agent is based on first-come-first-served. Due to demand and to the processing costs of managing orders, invoices and cash collection we do not offer this service. Unfortunately if you do not have a credit card you cannot purchase this service.

Can I buy a feature half way through a month?

You can buy a Featured Agent advert at anytime as long as the space is available. However we do not discount the charge is less than a full month is available.

April 02 2009 | New feature | 5 Comments »

Unbeatable Spring offer

This has got to be the best offer we have ever brought to this market. now you know I am not one to exaggerate so trust me – this offer cannot be beaten!

Add one of our popular featured listings together with  professionally made and voice over crafted video and send your listing into hyperspace! РJust $395 (inc GST) Рthis cannot be beaten.

Let the sales leaflet do the selling – print it off discuss it with your vendor and get in quick, spaces are limited so book ahead, this offer is valid until Christmas.

Remember when some website say featured listing check is truly featured or just highlighted!!! -our tend to deliver 10 times the traffic and the statistics tell you how it is helping other agents in this industry so don’t miss out – book now!

September 01 2008 | Special offers and Uncategorized | No Comments »