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Active start to 2019

As predicted the 2019 new year real estate market has a fresh vibrant vibe in the air. Both physically on the street with good open home attendance and online enquiry are showing positive activity, even with a hint of determined decisiveness!

Backing the new year market, we have prepped a number of listings to launch early to mid January, which to date is proving to produce the desired level of enquiry. Often with less stock on the the market immediately over the Christmas – New Year period, being that “first taxi off the rank” is a smart thing to do in the realm of real estate marketing. This equates to heightened interest in the limited available stock from a buying public hungry for new listings.

It’s also worth noting that the Reserve Bank’s reduced LVR restrictions have come into effect from 1 January. This means that banks will now be able to lend 20 per cent of their new loans to owner-occupiers who have a deposit of less than 20 per cent of a purchase price – up from 15 per cent of new lending. The required minimum deposit for investors has now dropped to 30% from 35%. It’s foreseeable that these changes will bring a new batch of buyers into the housing market.

Being intuitive to the marketplace and seasonal trends is something we like to pride ourselves with, meaning we can be on the front foot when tailoring a marketing package with our clients who are looking to sell.

We believe the advantages of the new year market are many, so if you would like to strategise a specific plan to maximise both your property and the current market over a cuppa, be sure to make contact. We’d welcome the opportunity to offer specialised strategic advice to ensure the best possible result. We’re ready to get to work!

The power of effective marketing

Achieving another outstanding result under the hammer in our auction rooms clearly confirms why we continue to recommend auction as best practice for sellers of ‘as is, where is’ properties. The results speak for themselves.

Check out the facts on our most recent auction:

Address:                                            65 Perth Street. Richmond
Days on the market:                        9
Purchaser inspections:                   28
Number of pre-auction offers       2
Bidders in attendance:                   6 (2 active)
Private offer prior to listing           $170,000
Final selling price at auction     $271,000

Team Griff’s as is, where is, under the hammer strike rate year to date: 100%

The reality is there are many “astute” property opportunists active in the greater marketplace hunting for that next bargain. A homeowner who fails to engage in an effective marketing campaign to flush out multiple purchasers can become vulnerable prey for this calibre of purchaser. Such purchasers are governed by their own perception of value, plus their motivation to maximise profits. It goes without saying that they have very little regard for a sellers’ interests.

With 306 ‘as is, where is’ sales under our belt now it would be fair to say we understand this market. Accomplishing results like the above is the most satisfying aspect of the process. Seeing people moving forward with their lives and in most instances realising a greater selling price than expected makes it a very positive experience.

With spring on the horizon, we look forward to creating many more magic results for our clients prior to the end of the year. If your intention is to get sold before the year’s end, we suggest you contact us sooner rather than later. ‘As is’ buyers are hesitant to hold properties over the Christmas/New Year period due to labour shortages, so it’s best to get the ball rolling now.

Creating the win-win

Win WinAchieving clients’ ultimate goals with the least time and inconvenience is a frequent request from both buyers and sellers. Very often both purchasers and home owners talk to us well in advance, briefing us of their real estate plans and aspirations for their forthcoming sale and/or purchase.

Here at Team Griff, given that work and live locally we are often in the know of that forthcoming property likely to fit a specific purchaser’s criteria. Frequently we assist in matching people and property even before a property is officially launched to the market.

Following a thorough appraisal of market value, some homeowners feel sufficiently informed to decide on a “happy to sell at” figure and prefer the option of selling without all the fanfare of a comprehensive marketing campaign.

This is often the case with uninsured ‘as is, where is’ property sales. Given that we have a large portfolio of recently appraised properties and an even larger 1900-strong database of prospective ‘as is, where is’ purchasers, connecting buyer with seller for a hassle-free off-market sale is a regular occurrence. Year to date 13.5% of our sales have been transacted on this basis.

While we regard it best practise to engage in a full marketing campaign to ensure maximum exposure and a better selection of purchasers, if a no hassle, low-pressure, ‘nothing ventured, nothing gained’ sale is appealing to you, do give us a call or flick us a quick email or text. Remember, it our job to create that win-win of bringing buyer and seller together!

The client experience

Client Experience

What comes first, the commission or the client?

We would all like to think that it is the client’s interests that takes priority, particularly when people are transacting real estate, there is only one thing in mind – seeing the mission accomplished of moving from A to B.

Being mindful of this throughout the selling process is paramount for us as sales professionals and it goes without saying that if this focus is lost, without question the client’s ultimate goal and quality of service is compromised.

Recently it was incredibly humbling to be awarded 1st place for Harcourts Canterbury’s Client Experience Award. For this to be endorsed by our very own clients makes it even more special. To our loyal clients – thank you. That endorsement makes the effort and long hours so worthwhile.

To my team, this award would not be possible alone. Your support both in the field and behind the scenes is what makes this possible. Creating memorable client experiences takes true teamwork.

For me personally, in the twilight of my real estate career that will span 30 years next year, this would have to be the absolute pinnacle and there is no better accolade I would wish to lay claim to – it’s simply amazing and the ultimate in job satisfaction.

This is the absolute reason why we do this every day! Thank you.

Demand for ‘as is, where is’ properties remains strong

As Is Update(3)

Backing onto a strong start to the “ as is” market Team Griff’s 100% auction strike-rate year to date reflects both a strength of this active market for 2018 and the team’s proven marketing expertise.
Underpinning this 100% strike rate is multiple party participation, with an average 4-5 bidders participating in each auction.

Providing our homeowners with a selection of active bidders on auction day is directly attributable to our 1800+ strong database of known ‘as is, where is’ purchasers gleaned from a long track record of sales of uninsured properties dating back to 2012. This translates to competition with the real benefit of not having to rely on one person’s perception of value, as is invariably the case with an “off the street” type sale.

As the supply of uninsured homes on the open market now begins to decrease, we foresee the demand remaining strong, reflecting the inevitable fact that there is a finite supply of these properties.

Whether you are contemplating to sell your ‘as is, where is’ property or simply need a sounding board to bounce options off, please feel free to contact us in confidence – we’re ready to assist.

 

Recent success stories

45 Medway Street, Richmond

45 Medway Street, Richmond
3 beds, 1 bath, 1 living, 1 garage
Declared reserve $110,000
Days on market: 14
Number of inspections: 30
PropertyFiles downloads: 47
Bidders: 5
Sale price: $155,000

1
529 Bower Avenue, Parklands
4 beds, 2 bath, 2 living, 2 garage
Days on market: 21
Number of inspections: 56
PropertyFiles downloads: 32
Bidders: 7
Sale price: $397,000

591 Madras Sunny-5


591 Madras Street, St Albans
4 beds, 2 bath, 1 living, 2 garage
Days on market: 7
Number of inspections: 21
Bidders: 3
Sale price: $365,000

From Rags to Riches…

Rags to Riches

Talk about both ends of the property spectrum! Team Griff have just sold an earthquake-damaged flat in Waltham for $86,500 and a stunning architectural build in Waitikiri for a street record in excess of $1.3m – two Christchurch suburbs that are like chalk and cheese.

In both cases, assisting our owners to move forward with their lives for differing reasons is what makes this business so positively enjoyable. This sort of job satisfaction is hard to beat.

At Team Griff we pride ourselves with such versatility, having the skillset, systems and experience required to service a broad cross-section of both clientele and property.

For the cheapie in Waltham, it was a case of mucking in, digging deep into our 1,800 strong ‘as is, where is’ database of potential purchasers, not being too proud to do the hard yards of selling something that was rather undesirable. On the flipside, the $1.3m sale was one of my old neighbours simply touching base giving the heads up that they were intending to sell within the next twelve months. As it worked out we were working with a purchaser whose brief fitted the property perfectly – the rest being history. Needless to say, the owners were overjoyed with the result, let alone the convenience of not having to go to the open market with all the fanfare and intrusion of a full marketing campaign.

So whether your property is in the “rags” or “riches” basket (or somewhere in between) be sure to make contact, as there is a good chance we will be able to perform our magic for your situation and property too.

Why the New Year is a great time to sell

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Deciding when to sell is an important discussion most homeowners engage in prior to selling. Rating the new year market as a premium time to sell, Team Griff are already taking listings in preparation to hit the ground running in early 2018. Experience has taught us the new year market provides homeowners some real benefits when it comes to selling.

Here’s Team Griff’s key 8 reasons why to sell in the new year:

  1. Less immediate competition
  2. Time to prepare now ahead of a new year launch
  3. Purchasers are refreshed and enthusiastic in the new year
  4. Most of your pending competition are still relaxing on holiday
  5. It’s summer; the gardens look great and buyers are in a better mindset
  6. It’s an easier time to plan, plus it bodes well with new year job relocations
  7. With longer daylight hours there’s more flexibility to best showcase your home
  8. Simply push go now – we’ll do the preparation while you are enjoying family festivities

So if you thinking about selling be sure to touch base now to meet and “set sail” for a new year plan tailored to meet you specific criteria.

We are not the team if you want the cheapest commission, but do call us if you want experience, local knowledge and a team of experienced negotiators you can trust to get the very best possible result – our point of difference and your best saving! Let’s not forget the Harcourts machine and brand that has the reputation of premium selling prices.

When experience counts, whether it’s your earthquake-damaged home or your palace we have the bases covered. We’ll tailor a plan best suited for your circumstances, you, and your home!

Contact us today to discuss your plans on 0274 330 445 or info@teamgriff.co.nz.

Be Sold By Christmas!

Bs Sold by XmasHere at Team Griff we are all about being one step ahead of the market.
Identifying current market trends and in order to maintain a proactive approach we are rolling out our “Be SOLD by Christmas” campaign. Our aim is to enable home owners to capitalise on this pre-Christmas window of opportunity.

Being sold by Christmas means you can kick back to enjoy the festive season prior to a 2018 settlement. Not only are our marketing packages designed to have it all wrapped up by Christmas, our client-tailored sale and purchase agreements drafted specifically to your needs and pre-approved by your solicitor will provide the peace of mind to sign it off anytime during this busy time of year. We call it best practise for a home owner and that’s what we are all about. Team Griff provides marketing and selling solutions that will minimise stress while providing a competitive advantage.

Teaming up with lead salesperson Peter Griffioen “Griff”, our team approach provides the advantage of experience with all activity shared by the same two team members throughout the campaign: teamwork for better results.

So, if you are contemplating selling, be sure to call/email us today to see how our “Be SOLD by Christmas” campaign will work for you, but remember time is running out so best do it now!

Team Griff embraces new online marketing

Online marketing

Consistent with the Team Griff brand being recognised as online marketing leaders, the team has recently embraced the very latest form of advanced internet marketing, embracing the power of Google and Facebook targeting and re-targeting. Appreciating the importance and relevance of this type of marketing to enable our clients properties are exposed to a comprehensive and demographically targeted online audience is unquestionably our key focus.

Check out the video below to get an idea of what’s on offer:

This type of marketing means more exposure in less time, increasing top of mind awareness and triggering the attention of the unconscious passive browser.

While we also understand the importance of maintaining a balance of both print and digital marketing, the advancement of this online marketing is rolling out with pace and must be embraced to remain relevant in this fast paced digital age.

The bottom line is that we can provide more efficient and targeted marketing in a shorter time frame to the market most likely to be attracted to your property.

Talk to us today about how we can tailor make this form of marketing advantage for your next property sale.

Team Griff’s Spring Update

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We all love spring!

Longer days, warming weather and the inevitable countdown to summer and the holiday season – who can’t feel good about that!

Well, with an election looming it seems that some commentators feel the property market goes on hold – in my opinion what absolute nonsense! Life goes on and whatever comes our way won’t be life threatening. It may simply mean that we just need to change the way we do things. As quoted, don’t blame the market, simply change the game plan.

It is our opinion that a strong number of properties will come to the market prior to Christmas, so capturing the early spring market is a wise thing to do in order to avoid the traditional spring influx of listing stock.


Tempered but active market

Unquestionably the market has changed and to be quite honest I actually like the current market vibe. There are a good number of purchasers out and about looking with more time to make considered offers and are not so stressed. While there are more offers being made subject to sale the market activity is healthily brisk.

Largely in Christchurch residential property remains affordable and is void of spiraling property values, boding well for sustainable growth as the city rebuild continues. Both owners and purchasers win in this type of environment, where growing supply will curb escalating values in the short to medium term while longer term growth is on the horizon on the heels of our newly created city that is fast becoming that fresh and exciting place to live. Those looking at the bigger picture can do so with confidence.


North-eastern high school update

Avonside Girls’ High School and Shirley Boys’ High School are in the process of creating a brand new, state of the art campus, which will become a crucial asset for the east of Christchurch.

This is the first time in New Zealand’s history that two single sex schools will be co-located.

It is a groundbreaking development. Each of the schools will continue its rich history in delivering quality single sex education while the new campus will be able to offer students a wide range of opportunities.

Avonside Girls’ High School principal Sue Hume is buoyed by what’s ahead.

“Residents in the east of Christchurch have long been calling for a new high school, and the new campus will be a place where the community is welcomed. Many of our facilities, including the sports facilities will be available for community use”.

The new schools will open their doors in 2019. You can track construction’s progress at www.newcampus.nz.


Team Griff secures new recruits

In a bid to increase the size of our team and the quality of our service, Team Griff has been on a recruiting drive and is pleased to announce three new members joining the team:

Blair Stevenson – Sales Consultant
Keegan Adams – In training
Bianca Edmonds – Executive Assistant

teamgriff.co.nz for all things real estate (1)

As we draw closer to the end of the year, we’re at the ready to assist with your property decisions.

Griff Signature Jpeg version